SKILLS
SOFTWARE
Marketo, SalesForce, Kapost, Smartsheet, Adobe Photoshop, Illustrator, InDesign, Hootsuite, Dreamweaver, WordPress
JOB-RELATED
Vector images, graphic design, page layout, editing, copywriting, blogging, web design
PERSONAL
Organized, enthusiastic, collaborative, detail-oriented, timely, fast-learner
MARKETING SPECIALIST - COADVANTAGE
October 2015 - May 2017
Specialized in managing the company's Marketo platform and creating marketing collateral. Created, edited and wrote copy for marketing materials for a variety of collateral. Created and managed social media, digital and email campaigns using Hootsuite, Facebook, Twitter, LinkedIn, AdWords and Marketo. Managed company website and SEO.
GRAPHIC DESIGNER -
FLUORESCENT PR
June 2015 - August 2015
Layout press releases, write and design press releases, create blog content, edit promotional images,design event invites and assist with all graphic related projects.
CAMPAIGN MANAGER -
GE DIGITAL
May 2017 - Present
Design and manage integrated campaigns across multiple platforms including Marketo, social, PPC and Ion Interactive. Create and manage campaign flows as well as project plans to align internal teams and stake holders on requirements and outcomes. Work closely with other GE teams and business units to ensure time lines are being met to launch campaigns and problem solve any issues that may arise. Monitor campaign performance and analytics and make recommendations on how to improve results in the future.
EDUCATION
August 2011 - May 2015
The University of Tampa -
Communication and Advertising Major